Experiential luxury is the new Kelly bag

Last April, I was interviewed by Alessandra Stanley from New York Times on Experiential Luxury. Following the interview, a very interesting paper was published on July 5th on custom-made and do-it-yourself blending wines and other highly exclusive experiences. We will be discussing this paper in the first session of the course “Luxury Hotels and Services”. Be ready to explain what makes an experience a “luxury experience”. As a start, read the article in NYTimes (Link below) and view Stephen Bolger (Viniv founder) interview on Les Echos video.

NYtimes July 2016, ”A wine of one’s own: They will drink to that”

videos.lesechos.fr/viniv-la-startup-pour-faire-son-propre-vin

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